Editing process 1

 

Editing clip selection by jasperwaxvlogs

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Representation & Narrative theory

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Representation The ideology of representation in media is one which is theorised by many philosophers as it is very important in todays society. Stuart Hall's theory of encoding and decoding is an important part of audience theory and aids to help audience how an audience will think. This theory suggests that the director encodes a particular message or meaning which the audience can analyse and decode to find out the meaning. Hall believes decoding is the most important part of theory as not many theorists analyse it. We decode depending on psychographics and demographics personal to the  viewer. Hall also believes that audience members adopt one of 3 opinions to what they are seeing: Dominant / Preferred reading  - this is the opinion which the director wants the audience to take. This will likely be due to a similar age, culture or background which the audience member and director may share. Oppositional reading ...
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1st version refection

After editing and watching the 1st version this is my reflection on what I thought we managed to do well and what wasn't as effective as we hoped. I feel that our product currently tries to tell a long story in a short amount of time which is not possible effectively. There are too many locations and details revealed and due to this it has to end abruptly as we are over the time limit. For example, the last clip which reveals the death of Red is unnecessary as it communicates what will happen in the whole movie if it was to be created. There are sections of the sound that need volume adjustments as they are going over the dialogue and making it difficult to follow the storyline. The pace of editing is good as it starts slow and as the opening continues and suspense builds the editing speeds up. There is currently no additional colour on the first draft so adding it can only make the production more vivid and catch more attention.
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